Sports apparel titan Nike announced last week that its new “Just Do It” campaign would feature the former NFL player known for taking a knee during pregame performances of the national anthem to protesting racial injustice.
The first ad featuring Colin Kaepernick aired during the NFL season-opener despite a chorus of public criticism, including from President Trump.
Today on All Sides, we talk about Nike’s decision to take a stand against NFL policy against taking a knee and other forms of corporate activism.
Guests:
- Kevin Draper, sports business reporter, The New York Times
- Curtis Haugtvedt, associate professor of marketing at Fisher College of Business, The Ohio State University
- Victoria Jackson, sports historian and lecturer of history in the School of Historical, Philosophical, and Religious Studies at Arizona State University